Addressing Addiction Stigma Among Clinicians: The Shatterproof ‘A Provider’s Pathway’ Curriculum
May 15, 2025
This OPEN MINDS Executive Roundtable was delivered on May 15, 2025, by Courtney McKeon, Senior Vice President, and Robert DeForde, Program Manager, Shatterproof National Stigma Initiative. They introduced their “A Provider’s Pathway” Curriculum. This virtual e-learning curriculum is designed to educate health care clinicians, particularly prescribing clinicians, about evidence-based addiction treatment and reducing stigma in clinical settings. They also discussed strategies to create a safe, non-stigmatizing environment for people with SUD.
Executive attendees of this session learned:
- How provider organizations can integrate stigma reduction training into provider education
- What barriers exist to implementing stigma-reduction strategies in clinical settings
- How executive leadership can take an active role in challenging stigma within their teams
Featured Speakers

Courtney McKeon
Senior Vice President, Shatterproof National Stigma Initiative
Courtney McKeon is the Senior Vice President of Shatterproof’s National Stigma Initiative. In this role she leads a multidisciplinary team that designs and implements evidence-informed interventions to reduce stigma associated with substance use and substance use disorder (SUD). Courtney’s previous role was in Strategy and Operations, where she developed and streamlined organizational processes, designed human capital initiatives, and supported the Executive Office. Courtney received her Bachelors in Public Policy and Global Health from Duke University and has her Masters of Business Administration from Johns Hopkins University.

Robert DeForde
Program Manager, Shatterproof National Stigma Initiative
Robert DeForde (he/him/his) brings firsthand lived experience as a member of the recovery community for over ten years in addition to having worked on the ground in treatment centers locally in Houston, Texas. After being diagnosed with a hereditary bleeding disorder as a young teen, Robert co-founded the Texas Bleeding Disorders Coalition at the age of 18, for the first time ever aligning the advocacy goals of the two bleeding disorder organizations in the State. Robert has continued his passion for advocacy, assisting annually with the organization, strategy, and execution of Patient Services Incorporated’s National Advocacy Day. Robert completed his undergraduate degree in Health Disparities, Diversity, & Advocacy at The University of Texas MD Anderson Cancer Center. He continues to play an integral role in the program as an adjunct faculty member. His education continues as he pursues a Masters of Education in Healthcare Curriculum & Instruction from the University of Houston.
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